A fresh Toronto fashion photography editorial. The narrative of this piece — surrendering to the possibilities of a fresh new season. Hello spring. Hello impossible potential. Keep reading to see the entire series. (more…)
LATEST WORK
A LITTLE TOUR OF THE STUDIO
In January Gooseberry moved into its new home — a beautiful sun-drenched space in Toronto. Today we’re absolutely delighted to say that the decorating is done, we’re all settled in and ready to show you all the details if you’re interested! Keep reading for the full Toronto photography studio tour! {please note, we have moved spaces} (more…)
TORONTO ELOPEMENT PHOTOGRAPHER: A PARISIAN ELOPEMENT IN DOWNTOWN TORONTO
Can you think of anything more romantic than booking an intimate Parisian inspired restaurant to exchange vows with your favourite person in the world? We can’t! This gorgeously dreamy Toronto elopement at Le Select Bistro completely stole our hearts! Here’s a peek at the day if you’re interested!
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TORONTO BRANDING PHOTOGRAPHY STUDIO: A CLASSY SIMPLE SHOOT
One of the guiding principles here at Gooseberry is to capture what’s in your heart, the real you, a genuine moment to which were are witness. It’s not about putting on heirs and graces, it’s not about being who you think you should be, it’s about rawness and the beauty that exists within that rawness. This principle was weaved throughout every aspect of The Classy Simple Life’s Personal Branding Shoot. We created a timeless aesthetic that was filled with light, laughter and longevity. Click through to see all the gorgeous results! (more…)
TORONTO BRANDING PHOTOGRAPHY: VIBRANT FOOD PHOTOGRAPHY
You know what makes us really out of our minds happy here at Gooseberry? A truly yummy project. Sometimes that ‘yummy’ factor is metaphoric, other times it is quite literal like this vibrant food photography branding shoot for Jaclyn Casiero Nutrition. Plating, styling, shooting (and then eating) — oh my, what a fantastic day this was! Our goal with this shoot was to create elevated down-to-earth food moments to inspire at-home cooks to thrive in and explore their kitchens. Have a little click through for more of the tasty results!
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TORONTO 2018 HOLIDAY MINI SESSIONS: CHRISTMAS MINI SESSIONS FOR THE WHOLE FAMILY
What can I say? It’s the most wonderful time of the year again! Gooseberry’s Annual Holiday Mini Sessions are back and as sparkly as ever! We can’t wait to capture some festive magic for you and your family! Complete details below!
– a pre-shoot consultation by phone or email
– 30 minutes of shoot time
– 15 final hi-res retouched images
— a private online gallery
WHEN
Saturday December 1st 2018 | 10AM – 4:30PM | Gooseberry Studios, Toronto
COST
$150 (+hst)
This year’s set will house a magical Christmas tree forest scene — trees of all shapes and sizes with sparkle and style! Plus lots of fun chic holiday props! Dress up in your holiday best or get casual and cosy in your cute pjs!
BOOK YOUR HOLIDAY MINI SESSION TODAY!
Gooseberry will be in touch within 24 hours of when you book online to schedule your phone consultation and time slot!
{Due to this being a discounted, limited-space only photo event, refunds will not be issued.}
TORONTO BRANDING PHOTOGRAPHER: LIKE A BOSS WHO MEANS BUSINESS
We love women who mean business. Women who are driven, women who are not afraid to chase down their dreams, women who not only understand what hard work means, but who thrive upon it! So whenever a business woman visits our studio in search of powerful, vibrant, energetic branding photography that showcases them as the true boss they are, we are full swoon! Check out this amazing and luxurious personal branding shoot — were we in Miami or Toronto? We’ll never tell! (more…)
TORONTO BRANDING PHOTOGRAPHER: DESIGNER’S LIFESTYLE BRANDING SHOOT
The key to an amazing branding photoshoot is feeling comfortable. Standing in front of a camera isn’t an easy thing for most of us and it’s completely natural for nerves to creep in. Choosing the ideal location for a branding photoshoot is therefore essential. For this chic, dog-loving boss babe we shot in her beautifully sun-soaked studio, the place where all the magic happens for her incredible dog fashion designs. The results? Well, have a look for yourself! (more…)
TORONTO BRANDING PHOTOGRAPHER: FINE ART EDITORIAL BRANDING BOSS BABE SHOOT
Here at Gooseberry Studios we believe in breaking the mold, over and over and over again. There’s no point in doing what everyone else is doing in your brand and we work tirelessly with our clients to develop brand identities that standout in the marketplace. So when it came time to shoot this gorgeous powerhouse of a boss babe, we had to cook up something ultra extra, editorial and unique. The answer? Flowers, flowers, everywhere and a contagious energy that bursts through the camera. (more…)
TORONTO FASHION PHOTOGRAPHER: “AS YOU WERE” | NO MAKEUP SHOOT 01 | COURTNEY
Would you ever think that a 13-year-old girl looked terrible because she wasn’t wearing eye-shadow and lipstick to school? Would you ever think of an 82-year-old woman as ugly because she has wrinkles and doesn’t wear foundation? Of course not, because we universally recognize natural beauty in children and seniors.
So ladies, why are we devastatingly critical of ourselves during those in between ages? Aka – the majority of our lives?
This heavy question has been peculating through my thoughts for several months now. Why do women (in general) feel like we need makeup for any sort of public occasion when a man can throw on a nice outfit and be good to go?
We all begin our journey in this world with the same fresh faced approach to life, yet somewhere along the way half of us feel the pressure to cover up (or accentuate) with makeup. What would we look like if we decided to refute that expectation and instead show up as we were?
This is the concept for Gooseberry and Gotham + Grace’s latest partnership, a new on-going photo series called As You Were. The campaign is an effort to show women a stylish, organic and confident way to embrace their face exactly as it is. (more…)
TORONTO COMMERCIAL PHOTOGRAPHER: TASTE 3 EDITORIAL FASHION SERIES | “BIG HAIR, DONUT CARE”
It’s time for another installment of our editorial fashion series called TASTE! This edition, “Big Hair, Donut Care” is all about capturing that glorious ‘I-don’t-care-what-anyone-thinks’ feeling that so often accompanies the morning after a big night out with even bigger hair. The team and I are back at it again! Here’s the whole editorial series if you’re interested: (more…)
TORONTO BRANDING PHOTOGRAPHER: A FRESH FLORAL INSPIRED REBRAND FOR SPRING
Bright natural colours, a love of nature and an affinity for flowers — this personal branding shoot had all of our favourite elements! It’s amazing how shooting in nature can soothe the soul. Stress evaporates, a calmness settles over the shoot and all you can see is the beauty that Mother Nature has so kindly provided as a backdrop. Here’s more from this shoot if you’re interested. (more…)
TORONTO BRANDING PHOTOGRAPHER: SEX AND THE CITY INSPIRED FASHION SHOOT
When one goes to the theater, one must get dressed up to the nines (and beyond!) That’s exactly what we did for this glamorous Sex and the City inspired personal branding photoshoot. The lights were bright, the clothing divine and the results akin to a little bit of movie magic. Here’s the rest of this look if you’re interested. (more…)
TORONTO BRANDING PHOTOGRAPHER: RAVISHING RED BRANDING SHOOT WITH ERICA FOX
Make your brand and your business your own. This is the number one thing I tell EVERY entrepreneur who I work with. There is no point mimicing others in your field. Be brave and add a healthy dollop of imagination to your brand so that it stands out. This is what I love to do and what Gooseberry is all about. If nobody in your field is doing it, that’s your sign to do it! The always lovely Erica Fox ran with this belief 100% in her vibrant, editorial and fashion-forward branding photoshoot centered around the theme of self-love, self-appreciation and self-confidence.
On set, a gorgeous Valentino gown in ravishing red (which I’m now personally completely obsessed with, by the way), an infectious laughter, shadow play and a Vogue-inspired aesthetic. Here are the results if you’re interested…
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TORONTO FASHION PHOTOGRAPHER: TASTE 1 EDITORIAL FASHION SERIES | “BEAUTY AND THE BRUNCH!”
One of Gooseberry’s 2018 goals is to shoot more personal photography projects, which is why we’re delighted to introduce the TASTE Fashion Editorial Series — an on-going Toronto fashion photography project that combines imaginative creative looks with popular Toronto restaurants to celebrate the idea of indulging in life’s little luxuries. What I’ve always adored about fashion photography is the promise of playing make believe. For a brief moment you can completely escape into a story, another world, a deliciously dramatic plot. Our amazing team will be working on a fresh TASTE Fashion Editorial installment every month this year to bring together a collection of creatively challenging pieces designed to inspire and entertain.
The first edition of this series is called “Beauty and the Brunch,” a tongue and cheek narrative about a (fictional) woman who adores brunching on her own terms, complete with faux-fur, bold eyeshadow and sassy glam glam glam. Here’s the full shoot if you’re interested:
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TORONTO FASHION PHOTOGRAPHER: A LITTLE BIT OF MYSTERY NEVER HURT ANYONE
Fashion photography is true escapism, especially when you work with somebody who is eager and open to direction so we can transform just another streetstyle shoot into something memorably editorial. Fashion photography, much like fashion itself, should be compelling. It should be original. It should be different and drenched with attitude.
These are the things Gooseberry accomplished during this spring Toronto fashion photoshoot punctuated by tulle and buttery Italian leather pumps — and it’s going down in studio history as one of our favourites to date! How exactly did we pull it off? Ah, well, a little mystery never hurt anyone. See the full shoot after the jump! (more…)
TORONTO BRAND MANAGER: 12 MUST-DO ITEMS TO MAKE YOUR BUSINESS STRONGER THAN EVER IN THE NEW YEAR
Ah, the end of the year – it’s a magical time! Not only do we get swept away by the excitement of the holiday season, but our creative brains also start thinking ahead to all of the wonderful things we hope to accomplish in the new year. (Hi, my name is Laura, and I’m a goal setter – you?)
In order to give your business the best start in the New Year, there are a number of tasks I always recommend tackling either before you sign off for eggnog and sugar cookies or first thing when you get back. This practical to-do list will help you kick off 2018 stress-free so that you can channel your refreshed energies into new exciting projects. (more…)
TORONTO FASHION PHOTOGRAPHER: COUPLE’S PORTRAITS IN AN ICECREAM SHOP
Why do we only get our photos taken with our significant other when we get engaged or married? What about capturing all of those wonderful everyday moments that make up our actual lives with another person? I always imagine couples looking back on portraits of themselves together in their youth when they’re retired — imagine that magical feeling that you’d get! So when the lovely Jem Castor asked if her fella could tag along on a fashion shoot, I was more than happy to run with the concept! I took them to the most darling cosy icecream parlour in downtown Toronto. They split a milkshake, sipped rich espressos and cuddled up together for a truly dreamy couple’s portrait session. Take a peek here!
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