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Gooseberry Studios
Gooseberry Studios

A boutique fashion photography and branding studio. Adorable print shop too.

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TORONTO BRANDING PHOTOGRAPHER: A FRESH FLORAL INSPIRED REBRAND FOR SPRING

  • April 16, 2018
  • BRANDING, FASHION, LATEST WORK
  • 0 comments
  • by Gooseberry Studios

Bright natural colours, a love of nature and an affinity for flowers — this personal branding shoot had all of our favourite elements! It’s amazing how shooting in nature can soothe the soul. Stress evaporates, a calmness settles over the shoot and all you can see is the beauty that Mother Nature has so kindly provided as a backdrop. Here’s more from this shoot if you’re interested.

<strong>SEE MORE OF GOOSEBERRY'S WORK HERE</strong>

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  • « TORONTO BRANDING PHOTOGRAPHER: SEX AND THE CITY INSPIRED FASHION SHOOT
  • TORONTO BRANDING PHOTOGRAPHER: SMOKE AND SELF REFLECTION »
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There is no secret to success – but there is imaginative custom brand strategy and creative thinking to get your business uniquely positioned in the marketplace and connected to a loyal audience in a powerful way.

Unleash the power of creative brand strategy with Gooseberry and revolutionize your brand in a multi-layered manner that words alone cannot describe. 

 

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If I may offer a quick thought on how to support s If I may offer a quick thought on how to support small businesses, in general and especially during this second Toronto lockdown -- TAKE the time and MAKE the effort to subscribe to their NEWSLETTERS. Instagram is a lovely idea. However, we all know that the "algorithm" is unpredictable, restrictive and demanding. Which means even if you follow a small business on Instagram, the app may not (read: probably won't) show you their content reliably. So how connected are you really? A newsletter on the other hand allows a small business owner to directly communicate with you, share news, special offers and lots of good stuff. And it means that you won't miss a beat of the brands you love most. Worried about your inbox becoming too busy? Set up a filter so newsletters all go to one folder. Instagram is not the tool it used to be. It can be effective, but nowadays, most of the time, only if one puts tons of strategic energy and dollars into it -- two things that small businesses may not have a lot of after this grueling and stressful year. Newsletters. Seek them out and sign up to support. ♡ . . .
*coming soon* Aren't we all craving a little more *coming soon* Aren't we all craving a little more dreaminess in our lives, now more than ever? Dreaminess, to me, means escaping from ever present stressors or anxiety and entering a world that is bright with fanciful possibility. There's a reason Walt Disney said, "If you can dream it, you can do it." One could say that life begins by dreaming. There is a palpable energy shift in making your home a place that is bursting with this sort of beauty. And this doesn't mean that everything is spick and span. No, no. Quite the opposite in fact. Often the most magical elements of a dreamy home are a little bit messy or a little bit cluttered by beloved items that make the heart excited to be around. We have something *extra special* dropping into the shop on DECEMBER 1ST to help you bring a piece of lasting dreaminess home. (Repost from @gooseberryprints) . . .
I uninstalled the internet from the studio. On pur I uninstalled the internet from the studio. On purpose. I wanted to create a space that was exclusively for my imagination and my imagination alone. I was tired of getting lost in an endless social media scroll due to the bad habit of picking up my phone or oggling my laptop anytime there was a quiet beat. The result has been incredible for me on a personal level. Studio days are now wholly dedicated to production and I can better connect with my creativity and vision. I've been cosying up in my sunny little haven, putting final touches on projects without social creeping (read: barging) in to disrupt artistic flow. And it has been, in a word, a glorious thing amid this very stressful, heavy year. Unplugged creativity? Yes please. ♡ . . .
Some days the words won’t flow. They dance befor Some days the words won’t flow. They dance before my eyes, cheekily lingering ever so slightly beyond my reach no matter how I try to clutch at them. It’s a frustrating ritual – a mind alight with imagination that tussles to break free, while the means to communicate it frolics away from the page. I could heave and struggle to capture the language or I could pour another cup of tea, drink in some cool autumn air and wait for the words to find me. . . .
This evening I zipped out to pick up a bottle of w This evening I zipped out to pick up a bottle of wine. I quickly scoured the shelves, mindful of the awaiting line outside, and landed on a moody red with what promised to be a plummy finish. I paid swiftly and strained my best to let the cashier know I was smiling behind my mask. While rummaging to make space for the merlot in my oversized tote, the gentleman behind the plexiglass said two words that instantly warmed my heart. "Stay well." Not stay safe. Not good luck out there. Not have a nice day. Simply "Stay well." And as I walked home, admiring the soft golden light of sunset dancing through the tree tops and falling on the bold petals of early fall, I was moved by how that gentle kindness had lifted my spirits. . . .
Listening to our heart and stepping into our art, Listening to our heart and stepping into our art, while also helping you to nurture your own creativity. Coming soon ♡ . . .
New energy. New focus. New imagination at the read New energy. New focus. New imagination at the ready. Gooseberry is planning to shake things up this fall as a bold and artful trendbreaker. Watch for it. . . .
We did a thing. We built a dreamy, untamed set in We did a thing. We built a dreamy, untamed set in our sun-drenched studio. Inspired by the frivolity and delight of wildflowers, this set was designed for pure joy; for the joy of creating, for the joy of realizing tangled beauty, for the joy of doing something just for fun. The result? This pretty corner of the studio now overgrown with tall swaying stems, lush vibrant leaves and pops of bright colour. It’s presence feels like stepping into a daydream or a scene from some enchanted tale. And before we tear it down, we’d like to invite anyone who is interested to step into our little daydream scene for a $50 + HST mini portrait session this Friday, September 18th. INCLUDED: - 20 minutes of shoot time for 1 person at a time - 3 editorial portraits - wardrobe styling advice (we’ll help you find something fabulous and dreamy to wear!) May this be a little something magical for you to celebrate you this year, this year especially. Limited space only. LINK IN BIO to book.
Wild creativity grows in Gooseberry's studio and w Wild creativity grows in Gooseberry's studio and we can't wait share some new artistic ventures with you soon! ♡ (In the meantime which finish do you prefer for this image? First or second?)
Never underestimate the importance of having your Never underestimate the importance of having your workplace professionally captured. (Aka shooting interior design is SO fun!)
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