Gooseberry had the enormous pleasure of creating Canadian handbag designer, Voylan’s, lookbook for their debut line of gorgeous purses! City chic, European-inspired and bursting with poise — keep reading for the full work! (more…)
An afternoon of climbing heavy machinery, running through mud and causing sparks to fly? Sign us up! Gooseberry is delighted to present the official 2019 JB Goodhue lookbook! Keep reading for a sneak peek at the new catalog for this fantastic work boot line! (more…)
Learning photography is a thrill (when taught well, we’ll say!) Having the ability to capture moments and events in your life and work without stress or feeling overwhelmed can be a priceless skill, one that we believe in helping people develop. Today we have a recap of the fun from our signature Toronto photography workshop “How to Style and Shoot Flatlays.” Let’s dive in!
Ignore anyone who tells you what you ‘should’ do for your branding shoot. Thank them for their input, but politely do your own thing. That’s what we believe here at Gooseberry Studios — we’re all about dreaming, designing and creating custom shoots that highlight and showcase the real you in a memorable way! Here’s one of our latest Toronto branding photography projects. The goal for this one? Vibrant, lively, elegant and sexy — mission accomplished! (more…)
As the founder of Gooseberry Studios, I’ve photographed hundreds of people over the years and a common comment I hear time and time (and time) again from individuals from all walks of life is that they don’t like how they look on camera. They see every minute ‘flaw.’ They focus on their insecurities. They have trouble facing the face that they present day in and day out to the world. They struggle to celebrate their body for the incredible physical things it can do and instead get weighed down by superficial aesthetics alone — aesthetics that aren’t even self-dictated, but instead declared by facets of society.
I’d like to say that as a person who works in media that I’m beyond such thoughts myself, but the truth is that I’m just as personally vulnerable to them. And I don’t like it. It’s a huge problem, one that I wanted to start talking about in an open, safe and supportive space. Which is why Gooseberry created our signature Confidence on Camera Workshop hosted in bustling downtown Toronto. We hosted our first class this month and here’s a little recap if you’re interested!
While there is an undeniable joy in working from home with your fully stocked-with-snacks kitchen at your fingertips, sometimes a more polished and professional space is needed for an important meeting, for content creation or to kick-start the creative juices. But finding such a place that is affordable (really, truly affordable) can be an absolute nightmare!
Gooseberry would like to help solve this dilemma! Today we are delighted to announce a brand new initiative for entrepreneurs called Gooseberry FLOCK – a unique Toronto co-working and group brand coaching program designed for entrepreneurs who are serious about getting serious with their business! (more…)
We’re delighted to unveil Toronto fashion photography studio, Gooseberry’s, latest creative editorial “Moody Beauty.” There is beauty in a mood. Therefore we believe there should be an ever present mood in everything we shoot — a philosophy we weave into every project we run. To see the entire shoot, click through! (more…)
Let’s be honest — the online world is completely bombarded with everyone’s opinion on personal branding. Right? So how do you make your personal brand stand out and attract attention? Here at Gooseberry we believe in unleashing raw creative power to bring forth something different, something that is more art than ‘boring old corporate vibes’ (no offense if that’s your style).
Every shoot we create we work collaboratively with our clients to bring forth branding photography that is effectively tailored to the individual(s). For this personal branding shoot we tapped into our high fashion sensibilities and passion for capturing moody moments that are doused in emotion. The results? Well take a peek if you’re interested! (more…)
“K” is for “killing it,” which is exactly what Karen, founder of Makin the Bacon, did during her Toronto personal branding photoshoot! This modern day digital girl in a digital world works as a blog and social media consultant, while also teaching service-based small business owners how to rock a digital game plan!
As vibrant as she is knowledgeable, Gooseberry was tasked with creating a branding photoshoot that would capture her unique personality, her expertise and her one-of-a-kind style of entrepreneurship in a memorable way. Here’s what we cooked up — a quirky, chic and vivacious branding photography collection and branding video! Take a peek! (more…)
The beauty of a personal branding shoot is that it can be anything you want it to be. There are no rules. There is no right or wrong. There is only unlimited imagination that comes to life through creative styling, dynamic lighting, powerful emotion and tailored hair and makeup that accentuates the real you — this is the recipe Gooseberry cooks up for every branding, commercial and fashion photoshoot that we embark upon in our downtown Toronto photography studio! For Ashlee Froese’s personal branding photoshoot, we went for bold, fashion-forward, chic, strong and feminine! Here are some of the results if you’d like to see! (more…)
A fresh Toronto fashion photography editorial. The narrative of this piece — surrendering to the possibilities of a fresh new season. Hello spring. Hello impossible potential. Keep reading to see the entire series. (more…)
It’s always a delight to welcome families into our sun-drenched downtown Toronto photography studio, especially when the family is welcoming a fresh bundle of joy! Gooseberry newborn photo sessions are casual, organic and relaxed, filled with snuggles, candid beauty and so much sweetness the heart might actually burst. No word of a lie, I actually had to pause during this shoot to wipe away a joyful tear, the sweetness was THAT much! To see the full sneak peek from this natural newborn photoshoot, keep reading! (more…)
On January 1st, 2019 Gooseberry moved into its new home — a beautiful sun-drenched space located in the heart of the fashion-forward Queen West neighbourhood. Today we’re absolutely delighted to say that the decorating is done, we’re all settled in and ready to show you all the details if you’re interested! Keep reading for the full Toronto photography studio tour! (more…)
Take a chance with your brand. Be bold, be daring, be something so unique, vibrant, lively and energetic that people will have no choice but to stop and stare! That’s the theme we ran with on this latest gorgeous summer lookbook shoot with the fabulous designer, Style Me Ankara! Here are some of the results if you’re interested: (more…)
We’re delighted to unveil As You Were Shoot #3! As You Were is an on-going fine art portraiture series of real women designed to explore natural faces and beauty in a fashion forward style. Each portrait is designed with an elevated wardrobe and stunning editorial location, as any high-end photoshoot would be – the only difference is that each photo subject does not wear any makeup at all.
The goal of the series is to celebrate a new female narrative, one that recognizes a woman’s presence rooted in a foundation of confidence, inner strength and defiance of expectation.
In partnership with Gotham + Grace, it’s our hope that As You Were will inspire an acceptance and celebration of self among women from all walks of life. (more…)
Whoever says winter isn’t a season for adventurous fashion obviously hasn’t been introduced to the incredible boots from Aquatherm. Gooseberry had the privilege of dreaming up a modern, edgy lookbook for these badass boots. Here are some of the results if you’re interested! (more…)
A little announcement to kick off this splendid new year! Gooseberry is running monthly photography workshops and the first one is happening this weekend in our brand new Toronto Queen West Studio! Come out for an afternoon of fun, laughter and learning! (more…)
One of the guiding principles here at Gooseberry is to capture what’s in your heart, the real you, a genuine moment to which were are witness. It’s not about putting on heirs and graces, it’s not about being who you think you should be, it’s about rawness and the beauty that exists within that rawness. This principle was weaved throughout every aspect of The Classy Simple Life’s Personal Branding Shoot. We created a timeless aesthetic that was filled with light, laughter and longevity. Click through to see all the gorgeous results! (more…)